Box of 12 4 Color Grip ballpoint pens, blue color

Classic revisited. 

With its translucent blue body enhanced by a matte grip, the BIC 4 Colors Grip pen is very comfortable to hold over time: perfect for intensive use at work, at university or for taking long notes. 

It was in 1970 that the French entrepreneur Marcel Bich launched the BIC 4 Colors Original pen, which allows you to change color in one click without ever changing the pen. 

Blue, black, red and green: 4 colors for writing, memorizing or organizing notes. 

Indispensable when it first came out, iconic today, the 4 Color pen has been used for decades by BIC consumers around the world. 

Millions of 4 Color pens sold, but which still have a special place in everyone's history: favorite pen for some, daily work tool for others, mascot for ingenuity enthusiasts, essential note taker for schoolchildren and high school students or creative instrument for some artists. 

Iconic pen, it is recognizable among all thanks to its blue and white body, its push button with its characteristic sound, its practical clip to hang it on notebooks, and its white ball pierced in the tip which signs the product. 

At BIC, a real one.