IRIY

IRIY is a French brand of high-end cosmetics, combining naturalness, effectiveness and strong artistic direction. Formulated around phycocyanin, a blue pigment extracted from spirulina with exceptional antioxidant properties, our treatments offer visible results and a unique visual signature.

We offer committed, high-performance, and emotional beauty, designed to meet the expectations of modern consumers: natural products, sensory textures, proven effectiveness, and distinctive storytelling.

Each treatment is part of a universe inspired by nature, the forests of Aubrac, and Nordic and Slavic mythologies. Thanks to artistic collaborations, each product becomes a collector's item, enriched with exclusive visuals.

Why reference IRIY?
–Clean and effective formulas (phycocyanin, hyaluronic acid, plant stem cells, peptides, etc.)
– Pleasant textures, natural fragrance, and strong sensory power
– Strong and recognizable brand image
– Prices aligned with our accessible luxury positioning
– Made in France
– Potential for in-store appeal thanks to its unique aesthetic

IRIY is more than a treatment: it's an experience that appeals to a demanding clientele who appreciate innovation, beauty, and sustainability.