Anti-Hair Loss Shampoo is clinically proven to reduce hair loss by 44%.* It helps save 5259 hairs from the hair loss phase.* Its formula, composed of 93% ingredients of natural origin, is enriched with keratin extract, an active ingredient recognized for its anti-hair loss effectiveness, providing strength to the hair from the roots. Result: Visibly stronger, fuller and healthier hair. To complete your routine, combine the conditioner and serum or adopt the complete Anti-Hair Loss routine.