MINERAL Beauty System

BIO-ROM Laboratories, established in 1985, is one of the largest cosmetic manufacturers with components from the Dead Sea. More specifically, face, body and hair care products formulated with the Dead Sea's unique Salts, Mud & Minerals. As a major player in the business of personal care cosmetic production for over 35 years, BIO-ROM understands and values quality cosmetic production. Through a selection of exquisite ingredients and environmentally friendly manufacturing processes, as well as maintenance of long lasting and trustful relationships, the company works hard to ensure customer satisfaction.

The selection of 150 innovative cosmetic products, each containing unique formulations enhanced by Dead Sea Minerals, Salt & Mud in combination with natural caring oils, vitamins and other beneficial ingredients, is available under BIO-ROM's house own brand MINERAL Beauty System. BIO-ROM Laboratories is also committed to doing its share as a global distributor for the well-being of humans, environment and animals. That's why all BIO-ROM products are produced under environmentally friendly processes, absolutely never tested on animals, paraben free and mostly vegan (only examption: products containing Honey).