psir

Wanting to share moral and ethical values, we created a brand whose goal is to shake up the codes of eyewear by offering a product that suits everyone and is easy to own.
A true symbol synonymous with nature in which everyone can recognize themselves.

Sharing: PSIR values sharing; sharing means committing to others and giving the best of yourself. PSIR shares both its creations and an art of living differently and standing out thanks to our unique and original collections.
Satisfaction: The satisfaction of our private and professional customers is essential. The entire PSIR team is attentive to the requests of each of you to be as close as possible to your needs and requests.
Innovation: Because we never stop renewing ourselves and bringing the best to each of our collections, we are always keen to innovate and offer unusual and unique products.
Respect: Everyone has the right to respect, and it is by starting with a relationship of trust and respect that everyone can flourish. The same is true at PSIR, where respect is essential towards our customers, our employees but also towards all the players who make PSIR the company it is today.

The PSIR brand was born by itself