A family story
Founded in 1986 by Georges and Isabelle, this family business is now run by their daughter, Julia Marboutin.
HASIn its early days, SOFRAMAR shone with its ingenious products at trade events. Then came the golden opportunity: the exclusive distribution of the adorable WARMIES hot water bottles. Young and ambitious, Julia seized this opportunity to propel SOFRAMAR into the pharmaceutical network.
It was by becoming a mother that she discovered the true potential of these products, combining quality, style and well-being for the whole family.
The gamble paid off; for more than 13 years, thanks to a sales force of 50 specialist sales representatives in the field, Soframar has established itself in the market.
Today, Julia has taken the reins of the company and the plush hot water bottle has proven itself. Thanks to her and with the support of the entire team, SOFRAMAR seized opportunities and launched into new projects: the Une hot water bottle, Hop'Pop glasses, misting systems... but always to meet a need on the part of consumers. And it is this dynamic that drives the offices and the brand on a daily basis, because at Soframar, you never get bored!