We are The London Toy Company! You might have guessed it; we are based in London, but we're also in 1000's of homes across the world from Japan to South Korea, USA to Germany, Australia to London and many more. You may know us as High Resolution Design, but in 2020 we rebranded to The London Toy Company to better reflect what we do and our identity. We can't wait for you to get your hands on our toys because they are just waiting to be played with!