Dark & Lovely Hair Color Go Intense #68 Passion Plum

This anti-drying cream dye, PASSION PLUM, for hair is enriched with olive oil to provide hydration. Our non-drip cream gel applies easily and evenly, achieving exceptional color results at home. It is suitable for all hair textures, from natural to straightened.  INTENSE COLOR RESULTS The Go Intense Dark and Lovely line offers dyes with a perfect balance, providing an intense, visible and highly reflective color, ideal for dark hair. Available in six intense shades from jet black to golden blonde, find the one that suits you best!  FOR INTENSE CONDITIONING COLOR The Go Intense coloring kit nourishes your hair while you color it, leaving it ultra soft, shiny and silky. See instructions inside the box for use on straightened hair.