The Story behind the Style: Rolex

Discover the history of Rolex, from its beginnings in 1905 to its current position as the world's most famous watch brand. Packed with photographs and archives spanning the entire history of the Maison, you will discover the revolutionary designs and technologies that have made Rolex a major player in the industry, as well as the timeless models acclaimed by everyone from world leaders to movie stars. Dive behind the scenes of the House and the key moments in its history, discover their professional watches designed for extreme activities, lesser-known ones, but also the anecdote hidden behind their emblem: the crown. With a contemporary and current exploration of all aspects of the brand, Rolex: The Story Behind the Style is the ideal gift for all watch lovers.