Lero Lero has the deep desire to demonstrate on its own scale the viability of an economic model based on 4 axes:
THE AWAKENING OF THE CHILD
Products designed for child development. #Children
Each collection is intentionally made so that each child can develop important social-emotional skills. Thus each cuddly toy has a particular character trait that can be found through its name and its history. Similarly, each comforter has a ""bag of emotions"" with the basic emotions: joy, sadness, fear and anger. This visual support is intended to teach children to welcome their emotions and express them, strengthening the positive bond between parents and children to live and share their deepest emotions.
FAIR HANDMADE
The promotion of know-how and the search for equity. #Fairtrade
All our comforters are hand knitted in Peru and every detail is worked with care. Each stitch tells a story told by our craftsmen trained in the ancestral art of weaving. Each comforter is produced ethically in an artisan workshop located in a disadvantaged area of Lima. Thus, we contribute to the economic development of the district and its inhabitants. Our craftsmen, often mothers, have a salary well above the minimum wage and benefit from flexible hours to allow them to be with their children.