No Rules Rules by Reed HastingsErin Meyer

Its time to do things differently. Trust your team. Be radically honest. And never ever try to please your boss. These are some of the ground rules if you work at Netflix. They are part of a unique cultural experiment that explains how the company has transformed itself at lightning speed from a DVD mail order service into a streaming superpower with 190 million fervent subscribers and a market capitalisation that rivals the likes of Disney. Finally Reed Hastings Netflix Chairman and CEO is sh Hardback