The Woody Counter Display contains 28 Binchotan sticks in individual format, ready to be sold directly. Each stick is sterilized, wrapped in sanitary film and can be used immediately in a carafe, bottle or flask. This Binchotan Woody is a premium activated charcoal, obtained by slow carbonization of hardwood until it reaches a certified purity of ≥ 94% carbon. This high density — it does not float — is evidence of complete carbonization and superior adsorption capacity. Thanks to its microporous structure, it: - Removes some PFAS (persistent phosphates) - Adsorbs heavy metals such as lead and cadmium - Reduces the taste and odor of chlorine - Slightly alkalizes the water, providing a softer feel - Improves mineral content and taste Transparency & credibility: We are among the few European suppliers able to provide: Purity certificate ≥ 94% carbon Water analysis tests before/after use 🤝 Real & valuable social impact for your store: All our products (Woody, Holistic, Griff-In, Leaf, Ecorevolt) are packaged in Belgium by Ateliers Cambier, a professional social enterprise focused on integration and inclusion. Reselling Woody means: - Offering the best quality + Giving meaning to your sales + Building customer loyalty. -Key Points (to be displayed as bullet points): - Ready to use → no preparation required - Does not float → guaranteed high density & effectiveness - Removes some PFAS + adsorbs heavy metals - Alkalizes and softens water - Compact 28-piece display → perfect for countertops & cross-selling with water bottles - Purity certificate ≥ 94% carbon available upon request - Comparative water tests before/after available upon request Packaged in Belgium by Ateliers Cambier (disability & reintegration) 🎯 Store Positioning & Customer Sales Pitch (10 seconds): "This is a very high-density purifying charcoal: it filters heavy metals, reduces PFAS, softens the taste of water, and it's ready to use." In addition, it is conditioned by an integration workshop in Belgium — useful, sustainable, committed.» Recommended Retail Use: - Place near the checkout area - Offer as a cross-sell with: - Reusable water bottles - Insulated bottles - Glass carafes - Works very well as an impulse purchase