Welcome to Xinzuo, a global leader in high-quality Damascus steel knives. This brand story introduces you to the YangJiang (China) based producer behind the knives of the brands Xinzuo and HEZHEN.
All knives from both Xinzuo and HEZHEN are produced by Xinzuo in YangJiang, China. This city has a long history of knife production, spanning over 1400 years, earning it the reputation as the knife capital of China. By combining modern technology and traditional craftsmanship, Xinzuo creates China's best knives, which also impress on an international level, competing with knives from countries like Japan.
Xinzuo is therefore a leading manufacturer of quality knives with extensive experience. Xinzuo is fully committed to delivering the best of the best at a fair price. Xinzuo believes in the power of craftsmanship and strives for perfection in every knife they produce. Each knife tells a unique story and showcases the art and skill required to create these beautiful kitchen knives. The enchanting patterns of the Damascus steel adorn the blades, making them the cherry on top of Xinzuo's knives.
Production and Innovation
Compared to many competitors, Xinzuo has the great advantage of craftsmanship and experience. However, a good knife needs more. A good knife combines craftsmanship and experience with quality raw materials and components. Xinzuo excels in this aspect as well. Xinzuo imports the best materials from around the world. The finest steel from Japan and Germany is imported, and Desert Ironwood from North America is used, for example. Only by using the most advanced and recently innovated types of steel and processing techniques is it possible to compete with the best knives on an international level.
The production process of Xinzuo, from processed steel to a fully finished knife, consists of roughly 12 steps. A large part of Xinzuo's knives are made from Damascus steel. We sell Damascus steel knives with 37, 67, 73, or 110 layers. More information about the production process and Damascus steel can be found on one of the following websites: xinzuo.en, xinzuocutlery.com and xinzuo-europe.com.
XINZUO
Xinzuo produces a very large part of its knives under its own brand name: Xinzuo. The name Xinzuo can be roughly translated as 'dedication and trust,' which is exactly what Xinzuo stands for. Xinzuo has been striving for years to manufacture top-quality knives and has an unparallel quality control system. The growth Xinzuo has experienced in recent years is being used to innovate further and strive for perfection.
Additionally, Xinzuo is fully transparent regarding the production of its knives and the origin of the materials used. Xinzuo does not play the game many Chinese producers play, with false claims such as 'made in Japan' or 'made with Japanese VG10 steel.'The knives are made in China, and this is clearly indicated on every package. By remaining reliable and authentic, Xinzuo gains trust on an international level. Xinzuo is the only Chinese manufacturer trusted to collaborate with the Japanese steel supplier Hitachi, which supplies well-known steels like ZDP-189 and SRS13.
In summary, through dedication, transparency, and trust, Xinzuo is slowly but surely becoming a major force on the international stage.
HEZHEN
The Chinese knife maker not only produces knives under the Xinzuo brand but also under the HEZHEN brand. This sub-brand focuses even more on design, materials, and aesthetics, resulting in a luxurious offering. The name HEZHEN is composed of two words: 'HE' and 'ZHEN,' which together translate to 'the perfect tool.'
International and Netherlands
Xinzuo has grown enormously in recent years and has become a major player on the international stage. Xinzuo is highly rated on many comparison websites and is praised by knife experts and enthusiasts. The knives are endorsed by, among others, ChefPanko and TheBambooGuy. Meanwhile, the knives are sold online worldwide, and physical knife stores are being worked towards.
Xinzuo Netherlands has been part of the global Xinzuo brand for several years, responsible for sales and service in the Netherlands and Belgium. Xinzuo NL is extremely proud to offer its customers the best collection of high-quality Damascus steel knives and kitchen accessories. Xinzuo NL stands for the quality products of Xinzuo and therefore offers an extended 10-year warranty on the entire range.
Xinzuo NL is also responsible for selling B2B within Europe through Ankorstore.
Future
Xinzuo is well on its way to becoming one of the world's best knife brands. Continuous research is being conducted into advanced metalworking techniques, and innovations in design and finishing are ongoing.
Xinzuo currently produces over 500 different knives (sets). Xinzuo NL has selected more than 250 of these to offer not only to customers in the Netherlands and Belgium, but also to businesses all over Europe through Ankorstore. Meanwhile, Xinzuo continues to innovate, and dozens of new products are added each year, many of which will also appear on xinzuo.NL.
Thank you for reading!