One-of-a-kind Boujad d’Ourika rug | 100 % wool | Size: approx. 165 × 107 cm A celebration of Ourika Valley folklore rendered in plush Boujad pile, Boujad d’Ourika scatters sun-kissed diamonds, sprouting cacti and tiny confetti dots across a creamy ivory field. Pops of saffron, fuchsia, teal, charcoal and berry appear to float on the surface, while the thick, hand-knotted wool invites bare feet (or admiring glances if you hang it on the wall). Flip the rug over and the flat-woven underside reveals its own rhythmic pattern of coloured warp threads — proof of the artisan’s mastery and a hidden artwork in miniature. Perfect beside a bed, under a coffee table or as a striking textile tapestry, this piece carries the joyful spirit of the Atlas Mountains into any interior. DETAILS • Handmade in Morocco, near the Ourika Valley • Size: approx. 165 × 107 cm (fringe included) • Material: 100 % sheep wool, naturally dyed • One-of-a-kind — there will never be another identical piece • Fair-trade sourced directly from the criée berbère in Marrakech • Works beautifully as a floor rug or wall hanging FAIR TRADE Sourced at the historic criée berbère carpet auction in Marrakech, this rug was hand-picked in partnership with local female weavers. Your purchase guarantees transparent pricing, fair wages and the continued vitality of this centuries-old craft. MAINTENANCE ADVICE • Vacuum lightly with a low-suction nozzle • Air outdoors to freshen • Spot-clean with mild wool soap and cool water • Avoid harsh chemicals or soaking • For deep cleaning, enlist a professional rug service Let this Boujad d’Ourika rug infuse your space with Moroccan warmth, artistry and story.