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French William

Ships orders within 3 to 5 days

Minimum order €100

All brands in one minimum checkout of €300.00 and always shipping free

  • Since 2020
Playful Pyjamas, born in Ibiza, hitchhiking around the world. In the summer of 2019, somewhere in Ibiza, the magic island of the Balearics, Frenchman Guillaume Laout decided it was time to translate his love of artisan print techniques into a luxury lifestyle brand that evoked the hippy ideal, but with an edge.

The brand’s first concept, Life in Pyjamas, is in its 3rd collection. The philosophy is to use sustainable fabrics and artisanal skills to make cosy funky pyjamas to wear anywhere and at any time, not just to bed. Why not live life in pyjamas?

Social impact plays a great part of French William’s efforts as we strive to make as conscious and ethical products as we can. With a focus on craftsmanship, all of our garments are produced by artisans from vulnerable communities in India.
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