OUR STORY
My two founders developed me to combine contemporary, effective and affordable oral care. And how did the idea come about? At a big shared party in Frankfurt, where Flo and Stefan were also. After a long evening, even the biggest party animals eventually got tired and of course had to brush their teeth. The two of them noticed that many of their friends still use a manual toothbrush, even though the majority of dentists recommend electric brushing.
When I looked for reasons, the same answers came again and again: it was too expensive, too complicated and too unattractive for my friends. When Flo and Stefan went to sleep, the first little idea of an electric toothbrush that would make people happy had stuck in their heads. And then they started happybrush and developed the mission “OralCare That Really Cares”.
OUR APPEARANCE AT “THE LIONS’ CAVE”
The 24th October 2017 was an important day for Flo and Stefan: their appearance at “The Lions’ Den”. It was an important milestone for the two of them to present happybrush in front of an experienced jury and a large audience. Well prepared and highly motivated, they looked forward to the “cave visit”. At the beginning the two had to take some criticism from the “Lions”, but in the end they convinced Carsten Maschmeyer and Ralf Dümmel – and had a deal. Even though the lions have since parted ways, they still work every day to bring a breath of fresh air into the outdated oral care industry with happybrush.