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ifpossiblemakelove

Ships orders within 11 to 20 days

Minimum order €100

All brands in one minimum checkout of €300.00 and always shipping free

Since 2018

The project was born in 2017 from an idea of the Fashion Designer Michele Armenise. And it is immediately a succession of creative emotions: the designer begins to wear the garments produced during daily life until gradually friends and acquaintances begin to ask him for some pieces. Hence the idea of creating a brand to which the designer immediately associates "La Rosa" and the naming "ifpossiblemakelove", without giving it too much weight, thinking of one thing only, the sentimental relationship he was experiencing at that moment. Living, growing and working with the passage of time, the idea of wanting to represent year by year the different facets of the emotions felt in love develops. Just like La Rosa, a symbolic object of dual significance over time, the desire to transmit love is also told through its various creative ideas. The idea of the unimax comes from one of the first Italian designers, Walter Albini. Character to whom the designer is very attached in several respects, including being an advocate of fashions and not a simple "followers". In fact, we remember that he was one of the first to design men and women dressed in the exact same way since the mid-1900s, but above all he was the first to export Made in Italy as a product of excellence in the various fashion productions. Michele is passionate about street culture linked to the world of HIP-HOP and Rap, but above all he is passionate about art, linked to those modern and contemporary currents that were born from the early 1900s with the futurist movements. The image he wants to convey is that of a world without constraints where everyone is free to express themselves. A world where men and women can exchange clothes, an almost addictive relationship that leads one to dress like the other and vice versa. The collections proposed by the designer are genderless collections, on a single size scale ranging from XS to XL, where the fits are for the most part oversized. This desire to develop non-binary collections embodies one of the main values of the brand. Where not wanting to focus on a single figure, which can be that of a man or a woman, brings back to the idea of wanting to represent a different emotion each time. All these nuances of the different emotions that can be experienced during a love story will be told collection by collection. In this way, the brand aims to tell all those positive and negative feelings while maintaining an emotional detachment, so as to be able to tell them in the best possible way. As for the target, IPML is aimed at a young audience aged 20 to 35. Men and women fascinated by the world of the art of music and design, broad-minded people, no gender with common needs. They can be all those who love art ....