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ITABÜ

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  • Since 2022
ITABÜ is a brand of care, nutrition and well-being born from a holistic vision of beauty and inspired by ancestral rites elsewhere.

Skin care, relaxation and sleep become true well-being experiences.
Recharging your batteries to shine better is ITABÜ’s deep conviction in beauty.

What does Itabü mean?
tabü means beauty in the Sikuani dialect, an indigenous tribe of the Colombian Amazon rainforest.

The history of ITABÜ

“My name is Johana, I was born in Colombia into a family of diverse origins with Japanese and indigenous ancestors, and I have lived in France for over 15 years with my family.

For a decade, I worked for the Colombian government in France as a trade representative for the National Export Promotion Agency to promote trade relations between Colombia and France.

I then joined a cannabinoid distribution company in France, sharing in-depth knowledge of cannabis regulations and imports.
Thanks to my professional background, I am convinced of the need to work with producers who share values of high quality, and social and environmental responsibility.

In 2020, I embarked on a personal and professional inner journey to find balance, harmony and self-acceptance. I realized that I am not alone in this quest, and I felt the desire and the need to share my vision with you.

This is how ITABÜ was born, a company that embodies my passion and commitment to promoting balance and harmony in all aspects of life.

Through ITABÜ, I also want to promote a positive image of my native Colombia. Colombia, like many other countries, suffers from the consequences of illegal practices, violence, and even massive deforestation. Contributing to a more responsible society committed to greater sustainability is my commitment.”

Beauty by ITABÜ

ITABÜ means “beauty” in the dialect of the Sikuani, an indigenous tribe of the Amazon rainforest that is deeply respectful of man and nature.

It is through the inspiration of this ancestral Amazonian culture which advocates internal dialogue between the self of today and tomorrow that ITABÜ defines its vision of beauty:

the expression of lasting inner and outer harmony.

● An inner harmony that involves the need to slow down, take a break, take care of yourself, and recharge your batteries.

● An external harmony resulting from respect and knowledge of nature as sources of wisdom and wealth essential to our well-being.

Our skin care and nutrition products have been designed to reveal this double harmony, make it sensitive and visible, and reveal our own beauty.

At ITABÜ, the combination of our products forms beauty rituals that are sources of true holistic experiences of mental and physical well-being.

ITABÜ values

● Anti fast-beauty
We are convinced that beauty is the result of a long-term dynamic between body and mind.

● Sustainable action
We believe in the power of nature and scientific innovation to offer you effective solutions that respect your body and the planet.

● Ancestrality
Our deep commitment is to activate this harmonious connection between nature and your inner beauty.

● Self-acceptance
We celebrate accepting, loving and respecting each other.

● Act of joy
We want to contribute to your inner and outer well-being through a positive and caring attitude.

ITABÜ know-how

Decipher the exotic powers of nature.

Our skin care and nutrition formulas are developed in French laboratories, using ingredients sourced for their high quality and recognized benefits.

Plant extracts:
● Organic vanilla (origin France): muscle recovery.
● Aloe vera (powder - USA origin): hydration, nutrition, softness of the skin.
● Cucumber (origin France): source of vitamins and trace elements for skin beauty.
● Green algae (Enteromorpha compressa L. - origin France): anti-aging action (wrinkles, firmness).
● Marine complex: marine plankton, organic green algae (Himanthalia elongata - origin France): tightening effect, anti-aging action (wrinkles, firmness).

Extracts of Cannabis sativa L.:
In nutritional oils:
● Certified organic cannabidiol (CBD) extract (COSMOS label) from hemp (USA origin): stress, anxiety, sleep, calming, well-being, concentration.
● Cannabinol extract (CBN) from hemp (USA origin): sleep, falling asleep, pain, support for the immune system.

In skin care:
● Certified organic cannabidiol (CBD) isolate (COSMOS label) from hemp (Colombian origin): anti-aging, antioxidant, soothing actions.

Vegetable oils and butters:
● Organic olive oil (Spain origin): nutrition, antioxidant and anti-inflammatory properties.
● Shea butter (African origin): hydration, nutrition, suppleness, softness.

Essential oils:
● Organic sage (France origin): mental well-being, concentration.
● Organic marjoram (Egypt origin): sleep, relaxation.

Others :
● Bioecolia®: oligosaccharide (sugar) (Austria origin): prebiotic action for the balance of the skin flora.
● Moisturizing humectant active ingredient (origin in France): comfort hydration of the skin.
● Fucogel®: moisturizing active ingredient (origin in France): hydration, softness, comfort of the skin.

2 nutritional treatments and 2 cosmetic treatments
to recharge the mind and skin, and shine better.


NUTRITION OF THE SPIRIT DAY CARE - CALMA Sage & Vanilla Anti-stress sublingual oil (product photo)

Daytime nutritional oil to help fight stress and anxiety and regain concentration and motivation.

Composition :
100% natural ingredients
● Organic olive oil
● CBD extract (4%)
● Organic sage essential oil
● Organic vanilla extract

Uses:
● Sublingual ingestion: place the drops under the tongue.
● Food ingestion: place the drops on a neutral support such as honey, olive oil or sugar.

Properly dose your CBD:
It is advisable to start taking CBD with:
0.5 mg of CBD per Kg of body weight per day.
For a weight of 60 kg:
Basic dosage: 0.5 mg of CBD / Kg / day = 0.5 x 60 = 30 mg of CBD per day.
Number of drops: 1 drop = 2 mg of CBD (4% CBD), or 15 drops to cover the 30 mg.
It is recommended to spread the daily intake throughout the day, morning, noon and evening.

Note that the dosage of 0.5 mg of CBD / Kg / day is relatively low and can be gradually increased if the need arises.
Do not exceed 25 drops per day.

NUTRITION OF THE SPIRIT NIGHT CARE - JOURNEY OF DREAMS Marjoram & Vanilla Sleep sublingual oil (product photo)

Evening nourishing oil to help regain sleep and physical and mental well-being.

Composition :
100% natural origin ingredients
● Organic olive oil
● CBD extract (2%)
● CBN extract (2%)
● Organic marjoram essential oil
● Organic vanilla extract

Uses:
● Sublingual ingestion: place the drops under the tongue.
● Food ingestion: place the drops on a neutral support such as honey, olive oil or sugar.


Properly dose your CBD:
It is advisable to start taking CBD with:

0.5 mg of CBD per Kg of body weight per day.
For a weight of 60 kg:
Basic dosage: 0.5 mg of CBD / Kg / day = 0.5 x 60 = 30 mg of CBD per day.
Number of drops: 1 drop = 1 mg of CBD (2% CBD), or 30 drops to cover the 30 mg.
Take the oil 20 to 30 minutes before bedtime.
Note that the dosage of 0.5 mg of CBD / Kg / day is relatively low and can be gradually increased if the need arises.
Do not exceed 25 drops per day. This maximum dosage takes into account the combination of CBD and CBN.


DAY & NIGHT SKIN CARE - AITABË Anti-aging cream with algae, shea butter and CBD (product photo)

Anti-aging cream to soften the appearance of signs of aging.
A rich, creamy and comfortable texture, which penetrates quickly without leaving a greasy or sticky finish.
A perfume with delicate floral, rosy and fruity notes, with a citrus and musky touch.
Airless packaging in recyclable plastic allows us to offer a protected and preservative-free formula.

Composition :
91% ingredients of natural origin
● Enteromorpha compressa l green algae extract.
● Marine complex (marine plankton, organic Himanthalia elongata brown algae)
● CBD isolate - certified organic (COSMOS label)
● Shea butter

Use :
● Application morning and evening to the face and neck, previously cleansed.
● Massage gently with circular and upward movements.

Efficiency :

● After 28 days:
Reduction in wrinkle depth: -9.2%*.

● After 56 days**:
Tested and approved by women!

For 100%, the skin is nourished and better hydrated
For 85%, the skin is more elastic, more toned
For 75%, the complexion regains its radiance

*Clinical study on 20 women aged 38 to 65.
**Self-satisfaction questionnaire on 20 women aged 38 to 65.

DAY & NIGHT SKIN CARE - XUNA Natural Cleansing Powder (product photo)

The cleansing powder to purify, moisturize and soften, and balance the skin's microbiota.
A fine white powder which, mixed with water, melts under the fingers and leaves the skin ultra-soft.
A fragrance with notes of bamboo wood, aquatic flowers and iodized scents.

Composition :
98.1% ingredients of natural origin
● Bioecolia® prebiotic
● Aloe vera powder
● Cucumber extract
● Moisturizing humectant active ingredient
● Fucogel®

Use :
● Moisten the skin.
● Pour the powder into the palm of your hand and mix with water to create a lather.
● Apply to the face, gently massaging in circular movements (avoid contact with the eyes).
● Rinse with water.

ITABÜ’s commitment to the planet

At ITABÜ, we are committed to the protection of forests and want to contribute to the goals of zero deforestation. We want our raw materials to be sustainable and ensure decent work for everyone.

It is for this reason that we joined the Alliance for the Preservation of Forests, a European collective of companies committed to the choice of sustainable, traceable and ecosystem-friendly raw materials.

Also we joined the Herencia Ambiental Caribe foundation because The jaguar embodies a timeless symbol of reverence, spiritual connection and
ecological significance among ancestral communities in South America. As
As ambassadors of the exceptional work carried out by the foundation in the Caribbean region of Colombia, we embrace the importance of preserving this magnificent creature and its habitat.

This collaboration joins forces to honor the rich cultural heritage and
the innate connection between humans and the natural world. By protecting the sacred jaguar, guardian
of the jungle, we are true to our values and honor the intrinsic connection between
humans and nature.
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