The Alphabet of a Typographer

Jost Hochuli, typographer, Swiss graphic designer, delivers here 26 thoughts - one for each letter of the alphabet - on the issues and personalities that marked his practice of typography. In turn luminous, confusing, funny, tragic, acerbic, critical, erudite ... Jost Hochuli takes advantage of the brevity of the form of the primer - never more than two pages per letter - and the arbitrary choice of subjects to tell an anecdote, to pass on an idea that is close to his heart, to fight against aesthetic calligraphy as well as against modernism at full speed, to make revelations about Jan Tschichold and the monsters of the history of Swiss typography that he rubbed shoulders with while he was starting his career. Jost Hochuli, Gerrit Noordzij